Since 1972, CHOLLEY SA has been producing 100% phytobiological products using the most innovative technologies in the Swiss cosmetics industry.

Phytocells represent the highest level of technology in the Swiss cosmetics industry. CHOLLEY Laboratories is considered one of the pioneers in using this technology to create a new concept of phyto-biocosmetics.
Thanks to many years of research into stem cell technology, CHOLLEY has introduced CHOLLEY Phytocell® products, which are the most advanced and result-oriented cosmetic products. These products are based on Swiss phytostem cell extracts and utilize our exclusive IC-RAMP® technology.

Phytocosmetics is a direction in cosmetology that uses the medicinal properties of plants to create cosmetic products. This industry is based on folk medicine and traditional herbal recipes from different parts of the world. Modern phytocosmetics uses a wide range of plant extracts, whose beneficial properties are well known and confirmed by scientific research from all continents. Yes, many plants are traditionally used in Europe and Asia, but new species from America and Oceania have significantly expanded our range in recent times, allowing us to create limitless therapeutic combinations. One of the important advantages of plant extracts is their safety, as due to their long history of use, they are recognized as safe by consumers and regulatory bodies such as the EU and FDA.

Molecular biology studies the molecular basis of biological activity within and between cells, in particular molecular processes involving DNA and the production of proteins such as collagen and elastin. This science plays a significant role in the development of CHOLLEY products, especially in anti-aging and skin regenerative products.
Molecular chemistry focuses on the development of new methods for the synthesis of natural products, which is especially important in the context of the sustainable use of natural resources. Its applications include the production of peptides, which are widely used in our anti-aging products. Another application is the synthesis of effective isomers of substances such as Alpha-Arbutin, which is 10 times more effective than standard arbutin in skin lightening products.

Biotechnology plays a key role in the development of ingredients and products for the pharmaceutical and cosmetic industries, using biological systems to create innovative solutions. This method allows reducing dependence on animal-derived components, such as replacing the traditional extraction of hyaluronic acid from animals with its production through fermentation using microorganisms. The use of biotechnology not only raises the standards of purity and safety of ingredients, but also contributes to the development of advanced technologies in cosmetics, such as the use of stem cell extracts and the latest peptide complexes.

IC-RAMP® is a technology based on intercellular resonance and amplification that uses the skin's natural healing process through cell-to-cell communication. For example, when the skin is cut, cells in all layers—the epidermis, dermis, and hypodermis—are activated to prevent infection and heal the wound. A similar type of communication occurs in regenerative processes.
Based on advanced Swiss biotechnology, IC-RAMP® uses phytostem cell extracts that stimulate epidermal cells to produce growth factors. These growth factors penetrate deep into the skin, stimulating the production of new collagen fibers and hyaluronic acid, which are the basis of the skin's supporting structure, known as the extracellular matrix (ECM).

Aging is the result of the interaction of regenerative and degenerative cycles, which reflect changes in our metabolism with age.
The regenerative (anabolic) cycle is driven by stem cells, whose activity and secretions contribute to the creation of new tissues and their supporting structures, such as collagen fibers and hyaluronic acid.
The degenerative (catabolic) cycle, in turn, leads to the shrinkage and atrophy of tissues and their supporting structures. This cycle is driven by four main factors: oxidation, glycation, stress and inflammation.
The CHOLLEY anti-aging strategy is based on the fundamental concept that to combat the aging process it is necessary to:
The best results are achieved through a balanced approach that includes effective work on both cycles through regeneration and detoxification.